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Frostfest - Free outdoor winter festival
Milwaukee
Public
Market
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Frostfest - Free outdoor winter festival
Milwaukee
Public
Market
Event Info
Celebrate winter at our first Frostfest, a free outdoor event from the Milwaukee Public Market designed to bring people together and activate one of the city’s most dynamic public spaces.
📍 Location: Riverwalk Commons (beneath I-794, across from the Market at 423 N. Water St.)
📅 Date: Saturday, Feb. 21
⏰ Time: 3–7 p.m.
🎟 Cost: Free and open to the public
❄ What to Expect:
- Free hot cocoa
- Live local music
- Family-friendly fun
- Iceless Curling
- Free sauna experiences and education in the Hive Wellness & Social zone: Please bring towel to sit on and water bottle. There will be somewhere to change.
🎶 Live Music Lineup:
- 3 p.m. – The Taxmen (Beatles-inspired rock band)
- 4:30 p.m. – Torcado
- 6 p.m. – Mas Verde
🌭 Food & Drinks:
- Winter-inspired beverages at the Shipping Container Bar including Hot Toddy and S'mores cocktails
- Foltz Family Market brats available for purchase
- Net proceeds from brat sales benefit Hunger Task Force
Bundle up and embrace the season with music, movement and connection in the heart of downtown Milwaukee.
Frostfest is made possible with support from Educators Credit Union, 333 Water, Hive Wellness & Social, and Record-A-Hit Entertainment, a full-service special event company specializing in corporate events, weddings, and more.
Free Parking
Parking is available in the Market's main lot just off of Water Street. Make sure to bring your parking ticket to the class for validation.
Cancellation
Reservations are non-refundable, however you may send someone else to take your place. If we cancel a class due to insufficient enrollment, a full refund will be made.
Purchasing as a Gift?
Click here to download a fillable gift certificate that can accompany your wonderful gift!
Event Info
Event Info
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Hours
Monday thru Friday
10am – 8pm
Saturday
10am - 8pm
Sunday
10am - 6pm
Early/Late Hours
Contact
Address
400 N. Water Street
Milwaukee, WI 53202
Phone
414-336-1111
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